Revenue Generation

On track

NextPastorKit billing readiness ahead of the late-June podcast drop, then the SEEN:app premium timing brief, feeding the 6/10 revenue day.

Waiting onnothing

Updated 2026-06-04

Summary

Pricing, packaging, and the path to sustainable revenue across the four apps and studio services. Studio revenue today is $0 against monthly operating costs the founders split out of pocket; the first goal is the studio paying for itself. Nearest dollar is PastorKit, priced and decided, with a hard external date in late June. The full picture and the recommended sequence live in the Revenue Opportunity Map in 03 - Nicolai Lab/Reference Docs.

Open

  • REV-1: PastorKit billing readiness, working back from the late-June podcast drop.
  • REV-2: SEEN:app premium and Amaru timing brief for the founders.
  • REV-3: cost baseline and break-even math.
  • REV-4: EchoCast monetization options note for Mahlon; his lane, his read.
  • REV-5: services track as supplemental revenue, run through El Roi intake.
  • REV-6: revenue tracking convention once first dollars flow. (blocked by first revenue)

Recent

No recent updates.

Read more — full task list (revenue-tasks.md)

Tasks

  • [ ] REV-1: PastorKit billing readiness, working back from the late-June podcast drop: Stripe pricing live ($29/mo, $249/yr), billing smoke test (overlaps PK-2), landing page converts, trial flow works without a card. (ready)
  • [ ] REV-2: SEEN:app premium and Amaru timing brief for the founders: launch to the small summer base or wait for the fall semester wave. Prepare the decision, founders make it (pairs with SEEN-4). (ready)
  • [ ] REV-3: cost baseline and break-even math: itemize what is in the monthly operating spend, compute subscriber counts per product that cover it. (ready)
  • [ ] REV-4: EchoCast monetization direction: Mahlon's lane. Draft a short options note for him and ask his read. (ready)
  • [ ] REV-5: services track as supplemental revenue: the All Belong AI Self-Care Workshop and any future workshop or consulting work, run through the El Roi Test as studio intake. (ready)
  • [ ] REV-6: revenue tracking convention: once first dollars flow, define how MRR per product is recorded here and rendered on the dashboard. (blocked by first revenue)

Updates

  • 2026-06-03 2151: workstream created as the sixth desk function. Opportunity Map drafted, see Reference Docs.
  • 2026-06-03 2157: RevGen/ brainstorm subfolders created under all four products in 04 - Products (Ben's call), each with _About.md and Idea Inbox.md seeded. Convention registered in CLAUDE.md and the kickoff prompt.
  • 2026-06-03 2202: RevGen folders renamed to 00 - RevGen so they float to the top of each product folder (Ben's call, revenue is the current priority).